# Sales skills — GTM Anatomy

> Free, downloadable Claude skills for sales and revenue teams: competitor intelligence, battlecards, account discovery. No install, no cost.

Source: https://gtmanatomy.ai/go-to-market.html

---

Skills built for sales and revenue teams: competitive intelligence, account research, and battlecards. Every skill is a single Markdown file you drop into Claude.

## Account Intelligence

### Basic Discovery

Turns a company name into a sales-ready account brief — overview, ownership, funding, competitors, buying reasons, and revenue-expansion opportunities — sourced from the latest public information. Every run also ships a self-contained HTML brief in the company's own brand palette, published as a private artifact.

Perfect for:

- Prepping for a discovery call or executive briefing

- Building an account plan for a target company

- Spotting cross-sell, upsell, and expansion angles

- Handing over a forwardable, brand-styled account brief

Download: https://gtmanatomy.ai/skills/company-discovery-basic/skill.md (added 2026-07-23, updated 2026-09-04)

## Competitive Intelligence

### Competitor Battlecard

Creates competitive battlecards for GTM teams — structured competitor analysis with talk tracks, objection handling, trap-setting questions, and proof points, built on a Fact/Impact/Act framework.

Perfect for:

- Arming reps and SEs to support a competitive deal cycle

- Standardizing how a team talks about a specific competitor

- Turning scattered win/loss notes into something reusable

Download: https://gtmanatomy.ai/skills/competitor-battlecard/skill.md (added 2026-07-30, updated 2026-08-03)

### Competitor Intelligence

Turns raw competitor signals into a structured, shareable brief for sales and leadership. Can support one-time analysis or ongoing monitoring of key competitors.

Perfect for:

- Weekly or monthly competitive monitoring

- Prepping a rep before a competitive deal review

- Feeding a living battlecard without manual upkeep

Download: https://gtmanatomy.ai/skills/competitor-intelligence/skill.md (added 2026-07-15, updated 2026-07-21)

## Sales

### Call Summary

Merges a notetaker's summary, the raw transcript, and your own notes into one call record with an easy to read structure. Org name and title, TL;DR, decisions, open items with owners, and a chronological outline of the topics covered. Cross-checks the questions you planned vs. what was answered, and flags inconsistencies. Generates a Word doc and artifact, plus a plain-text log block ready to paste into your CRM.

Perfect for:

- Sales calls

- Interviews

- Meetings

- Any call that will require further alignment with other resources

Download: https://gtmanatomy.ai/skills/call-summary/skill.md (added 2026-09-10, updated 2026-09-11)